Bitdefender GravityZone Business Security vs ESET PROTECT Advanced
GravityZone Business Security lists at $38.50 per endpoint per year and scores 79/100; PROTECT Advanced at $54.90 per endpoint per year and scores 76/100.
Field by field
TEAL UNDERLINE = BETTER FOR AN SMB BUYER, PER ROW| FIELD | Bitdefender GravityZone Business Security | ESET PROTECT Advanced |
|---|---|---|
| Price at 10 seats | $38.50/endpoint/yr | $54.90/endpoint/yr |
| Pricing model | per endpoint | per endpoint |
| Minimum seats | 1 | 5 |
| Managed 24/7 response | Add-on | Not offered on this tier |
| AV-Test | 2025-12 · protection 6/6.0 | 2025-04 · protection 6/6.0 |
| AV-Comparatives | 2026-H1 · 99.8% · 4 FP | 2026-H1 · 98.8% · 2 FP |
| MITRE ATT&CK | 2024 · 100% coverageDATED | 2025 · null% coverage |
| Ransomware rollback | Included | Included |
| Identity threat detection | Not offered on this tier | Not offered on this tier |
| MSP multi-tenant console | Included | Included |
| Self-serve purchase | Yes — card checkout | Yes — card checkout |
| Free trial | Available | 30 days, no card |
| SMB Fit Score | 79 /100 | 76 /100 |
Verdict
The 2-point gap comes from efficacy: Bitdefender scores 25/35 against ESET’s 23/35. They differ on managed 24/7 response: Bitdefender offers managed 24/7 response as a paid add-on; ESET does not offer managed 24/7 response.
Which to pick
Lower normalised price: $3.21/endpoint/mo vs $4.58/endpoint/mo
Higher SMB Fit Score: 79/100 vs 76/100
Neither product fits: Bitdefender (EDR: not offered, managed 24/7 response: available as a paid add-on), ESET (EDR: not offered, managed 24/7 response: not offered)
Frequently asked
What is the price difference between Bitdefender GravityZone Business Security and ESET PROTECT Advanced?
Bitdefender GravityZone Business Security lists at $38.50/endpoint/yr; ESET PROTECT Advanced at $54.90/endpoint/yr.
Which product includes EDR?
Bitdefender GravityZone Business Security: No. ESET PROTECT Advanced: No.
Which has better independent test results?
Bitdefender GravityZone Business Security: AV-Test, AV-Comparatives, MITRE ATT&CK. ESET PROTECT Advanced: AV-Test, AV-Comparatives, MITRE ATT&CK.
What is the minimum number of endpoints for each product?
Bitdefender GravityZone Business Security: 1. ESET PROTECT Advanced: 5.
Does either include managed detection and response (MDR)?
Bitdefender GravityZone Business Security: Available as a paid add-on. ESET PROTECT Advanced: No.
What is the SMB Fit Score for each?
Bitdefender GravityZone Business Security: 79/100. ESET PROTECT Advanced: 76/100. The score measures evidence-based fit for small businesses.